Nicole ‘Snooki’ Polizzi, star of the the MTV hit The Jersey Shore, has signed a deal with SRG Ventures to promote her own line of beauty products, clothing and other products.

According to the New York Post, the deal will see a rollout beauty products, handbags, personal care products, sportswear,swimwear, home goods, sunglasses and more that bear Snooki’s name.

“Snooki has a passion for a lot of different products. We’re being very strategic and selective about who we partner with,” says SRG’s Stephen Goodman.

The reality star also recently partnered with company Happy Feet to market a line of large fuzzy slippers that she wears on the MTV show. The 23-year-old released her first novel A Shore Thing earlier this week.